Marks & Spencer: Funky Diva

 


Marks & Spencer: Funky Diva


Branding, Brand Packaging​

The Marks and Spencer Funky Diva range was designed to be light-hearted playful and fun, and it was clearly aimed to appeal to pre-teen girls. 

The eye-catching, brightly coloured labelling gave the products great shelf presence, and the products were mainly sold in mixed gift sets for Christmas and birthdays. 

The gently formulated range included bubble bath, shower gel and body spray products.

Marks & Spencer: Funky Diva